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Branding & packaging

Mynd & Bloom — Packaging Design

Botanicals you can hold.

2024 · Packaging · Brand systems

Mist and attar packaging for Mynd & Bloom, with custom botanical illustrations.

Mynd & Bloom — Packaging Design — key visual

01 — the challenge

Translate the Mynd & Bloom identity into packaging for different fragrance products.

02 — my role

Packaging designer — illustrations, dielines and product mockups (personal Behance project).

03 — process

  1. 01

    Drew a set of botanical illustrations for the range.

  2. 02

    Designed dielines for mist and attar packaging.

  3. 03

    Labelled each product with name, category and size.

  4. 04

    Rendered the range as product mockups.

from the project

Mynd & Bloom — Packaging Design — visual 2Mynd & Bloom — Packaging Design — visual 3Mynd & Bloom — Packaging Design — visual 4Mynd & Bloom — Packaging Design — visual 5Mynd & Bloom — Packaging Design — visual 6

04 — touchpoints

digital

  • Product presentation renders

spatial

  • Mist packaging
  • Attar packaging
  • Bottles and labels

05 — outcomes

  • 01A packaging family that shares one illustration language.
  • 02Packaging that links to the Mynd & Bloom identity and app.
Full project on Behance

next up

Iconography — Gibbon