work / identity
Visual systems that survive scale.
Campaign identities and modular visual languages built to stay recognisable across formats, phases and teams.
12 projects
Menty spotted a pattern.
experience behind the work
Amazon
Visual Designer — Performance Marketing
25 Mar 2025 — Present · Bangalore, Karnataka, India
- Developed end-to-end campaign visuals for Prime Day, Summer Sales and Great Freedom Festival, following brand guidelines.
- Created and maintained campaign style guides across digital and social platforms.
- Designed modular templates for faster, scalable creative production.
- Collaborated with marketing teams, product managers and copywriters on A/B-tested creatives.
- Produced social-first visuals aligned with brand tone, audience behaviour and platform best practices.
Right Brainz Media Solution
Junior Graphic Designer
6 Sep 2024 — 10 Dec 2024 · Ambattur, Chennai, India
- Designed brochures and product booklets with brand storytelling, detailed layouts and structured visual hierarchy.
- Maintained brand consistency across print and digital collateral.
- Created social media creatives and brand assets, including logo design.
Zphyr Vogue
UI/UX Designer — Intern
1 Sep 2023 — 30 Apr 2024 · Remote, Chennai, India
- Conducted competitive analysis, market studies, customer preference analysis and field research.
- Translated research insights into low-fidelity website wireframes, usability, structure and user flows.
- Designed social media creatives and contributed to logo ideation and early identity iterations.
GIFTONIC.PVT.LTD.
Senior Graphic Designer
15 May 2023 — 15 Aug 2023 · Ahmedabad, India
- Developed brand identity systems, visual language, typography and colour palettes.
- Designed packaging, brochures and merchandising materials.
- Collaborated with clients and vendors and guided a creative team from concept to final delivery.
- Conducted UX research and translated insights into an intuitive website design.
BLANKBORD DESIGN + LAB
Junior Graphic Designer — Intern
Dec 2022 — Jan 2023 · Remote, Delhi, India
- Produced print and digital assets, including flyers, brochures and banner advertisements.
- Collaborated with cross-functional teams while managing multiple design tasks and deadlines.
- Used AutoCAD and SketchUp for 2D layouts and 3D visualisations.
